Meet The TEAM
We love to flaunt our team. And we say team because that’s how we approach what we do in marketing and advertising for our clients. All our programs are executed with a full team strategy, whereas everyone is a key player with what they do. This is not an individual sport, as without key components of the team, with the strategy and players, all would be lost.
At PALO Creative, we’re ambitious, highly focused and determined to turn visions into real results. We achieve this with our talented team of big idea thinkers, digital marketing strategists, social media gurus, exceptional designers, creative writers and experienced videographers.
Let’s put a name to the face. We invite you to explore our team and get to know the marketers focused on your growth.
OUR OPERATIONS TEAM
President & CEO
In the last 20 years, Rob Palowitz has transformed a catalog design boutique started in his basement to a full-service marketing and advertising agency offering a robust array of digital and traditional marketing solutions. He’s an entrepreneur that loves everything about business and learning about success stories of his clients.
If you have a sweet tooth, then “she’s the one.” Linda is our baking champion who jams to Bruce Springsteen. Oh, she’s also our operations director and is awesome at keeping us inline and focused on completing tasks.
OUR GROWTH TEAM
Vice President of Marketing
This is Ron. He’s first in line to get a copy of the newest Rand McNally map, has a slight obsession with Peach Tranquility Tea from Starbucks and is a master organizer, which makes for an excellent project manager. With 23 years’ experience in marketing, he’s someone you can rely on to develop effective marketing plans and ensure all aspects of a campaign are running smoothly.
Don Dragish Jr.
Business Development Manager
Marketing. Design. Community leadership. Sales. Business development. Don Dragish Jr. does it all. As our new Business Development Manager, he’ll be building strong relationships with potential clients and making sure they understand how PALO Creative can help them reach their marketing goals. When he’s not busy cooking up new business opportunities, Chef Don is busy in the kitchen whipping up classic Italian cuisine for large family gatherings. Wine included, of course.
National Account Director
If you ever see Troy, you can always give him an “O-H’ and expect an “I-O” in return. When he’s not rooting on the Buckeyes, you can find him on adventures with his wife and two boys. As our National Account Director, he loves building relationships with his clients and seeing the work come to life.
Kayla’s work ethic is tough to beat, but she enjoys relaxation too. Whether it’s gardening, woodworking or dreaming up the next vacation, she loves to spend time outdoors with her family. As an Account Manager, Kayla is always thinking of the client first by developing new strategies and managing many different aspects of a project.
When Hannah isn’t watching and listening to videos at 2X speed, she’s running on adrenaline-riding roller coasters, ziplining, and whitewater rafting. As PALO Creative’s newest Account Executive, she’s using her marketing and project management background to help clients understand the business benefits of strategic digital marketing and advertising initiatives.
Jack. JKane. Jackie. She’ll answer to pretty much anything as long as there’s work to be done. Once she’s had her caffeine boost for the day, she’s ready to take on the world. Whether it’s hanging out with her fam or prepping for her new career in marketing sales, she’s up for any challenge.
As a recent graduate of YSU, Jackie started as a marketing intern and is now joining us as an Account Coordinator. With a fresh Marketing Sales degree and an iced latte in hand, she fits right in with the rest of our coffee connoisseurs.
MARKETING STRATEGY TEAM
Marketing Strategy director
He once received a DM on Instagram from Dave McMenamin. Who’s that, you ask? We don’t know either, but Jonno was pretty ecstatic about the news. A jack-of-all-trades, he’s focused on helping you grow through search engine optimization, media planning and buying and so much more.
Marketing Strategy Manager
He’s a black belt. If they were to award that type of thing in digital marketing, he would have one. Have a question, or ten? Jim has the answers and more. He’s a forward thinker and can help grow your brand through defined goals and objectives.
Marketing Strategy Specialist
This self-proclaimed “nerd” is pretty cool if you ask us. Nick loves to read and golf, but he also loves his screen time where he plays Rocket League (he’s a Diamond rank in doubles, so that’s apparently a big deal). As a Marketing Strategy Specialist, Nick deals with a lot of search engine optimization to improve the ranking of client websites.
CREATIVE AND CONTENT TEAM
Director of Creative Services
Make it unique. Make it real. Make it interesting. And make sure it says something. That’s what Steve tries to do with everything he touches. A huge music fan and art lover, he’s always on the hunt for something exciting and fresh. When not deep in thought, he’s either hiking, biking or just being outdoors, enjoying all the weather that Northeast Ohio can throw at him.
Eric bleeds scarlet and gray, is the pickiest eater you’ll ever meet and chugs Mountain Dew any chance he gets. Between chugs, he’s busy telling clients’ stories. During his days as a sportswriter, he covered games for newspapers in 17 different states. As Content Director, he brings 25 years of journalism, content marketing and PR experience to the PALO team.
Steve is still in denial over the 1990 NFC Championship game. Don’t ask. So, he stays productive through creative design and problem solving. He’s all about helping businesses discover their identity in developing a powerful brand that’s unique to your industry.
Jackie likes, no wait, she LOVES coffee. She is the lead designer for PALO Creative. She specializes in print and web design with work that wows clients. Jackie collaborates with you to conceptualize your vision into a work of art that draws attention to your business.
Meet Angie. This cat-loving graphic designer is at her happiest when she’s listening to Mumford and Sons and cooking up her favorite vegan dishes in the kitchen. But her creativity goes beyond the kitchen, as she specializes in both print and web design to impress clients.
You can find him curled up like a potato in front of his TV rooting on his fantasy football team or watching a Marvel or Star Wars movie. So yeah, he likes his screen time. But that’s good for Scott, who aims to connect clients with customers through thoughtfully written content.
Creative Marketing Associate
Lights, Camera, Action! If you watch Empire or Chicago Fire, you’ve probably seen her on as a guest star. Outside of being a television star, Bella has a love for astrology and journaling for fun. Her creativity goes beyond the screen, as she specializes in creating graphics, social media posts, blogs and newsletters.
Meet Brent. He’s not a spy, but has government clearance. He’s had two professional lacrosse tryouts. And he’d tell you he hasn’t worked a day in his life because he loves what he does. As PALO’s new Web Director, he uses his Wordpress wizardry and decades of development experience to build client websites, manage website upgrades, troubleshoot issues, and prevent or respond to security breaches. All this while munching on hummus.
Most designers fuel up on the inspiration of others and their designs. For Kyle, his design engine is fueled by coffee. A jack-of-all-trades, Kyle is a seasoned veteran when it comes to working in a high-speed environment, crushing deadlines on the daily during his tenure in the news business. His agility and attention to detail will turn your design aspirations into a real product that even mom and dad would be proud of.
This is Willow Bear, our unofficial team mascot. She’s a Chocolate Labrador Retriever who loves a pat on the head, a ball and a treat. Willow may not know how to set up social media campaigns or provide insight on marketing trends, but she sure does know how to reduce stress and improve productivity in the office.
Life at Palo
We are a team that’s professional and sophisticated, but not conceited. We at PALO know how to utilize technology to build your business. But we also enjoy a good conversation about something fun.
We celebrate the milestones and motivate each other to new ones. To be a team, you need to get personal and enjoy each others company. You cannot do that being behind your computer or phone all day. Go get a breath of fresh air and make a cup of coffee. The gears will be churning here at PALO!