At PALO Creative, we enjoy sharing information about all things to market your business better. We’ve been in business for more than 20 years. Plus, the PALO team has well over 100 combined years of industry knowledge and expertise. This only enhances our skillset once we apply the newest technologies and marketing methods available today.
We take heed and listen to influencers, industry experts and scour the web in search of the best approach to marketing. That’s why we invest in many software technologies to provide a better delivery of your message and therefore delivering results. We then present our findings along with some thoughts to you through the PALO blog, PALO BUZZ podcast and Gameplan for Growth series with Rob Palowitz, our founder. So go ahead, give it a read, or a download, mark our “vid” as a “fave” or listen to one of our entertaining podcasts…we’re sure it’ll provide you with a tidbit to walk away with.
Regarding digital advertising for your business, Facebook and Google ads are often considered the go-to tactics. And for good reason. With the right strategy, smart copy, and eye-catching creative, they are both very effective in reaching your...
If our team of social media marketing experts has discovered anything in the last two years, it's that when it comes to Instagram marketing, Reels are the real deal.
And we think that's part of why Instagram recently added new features that will...
TikTok, the latest social media craze, is all about making short videos to highlight products, events, comedic skits, and more. Not only is TikTok used on a personal level, but it can also be used on a business level. There are several ways that...
Dads and their peculiar behavior. Why do they seem to shake things before snacking on, case in point: almonds? You thought it was only your dad? Thanks to TikTok, we’re finding out dads everywhere are performing this ritual regularly. Just like...
Instagram stories are giving businesses a fresh and creative way to engage and personally connect with audiences. With over 500 million users every day, businesses can’t afford to ignore the opportunity of capturing direct attention and feedback...
And just like that, Google+ is now a memory (June 28, 2011 – April 2, 2019). The social media network was the brainchild of Google execs who, despite past failed attempts, believed this time things would be different. However, those hopes never...
Okay everyone, let’s take a collective breath now. The dust has somewhat settled since ShoeGate (Do you ever notice how every scandal has “gate” in it?) went down a week ago. The ramifications? Well, Nike’s stock was down 1.32% as of last Thursday...
It’s beginning to look a lot like…wow, it’s already that time of year? Before a mild panic sets in with getting decorations and shopping, you should know nowadays it’s super easy to get the things you need. More and more shoppers are turning to...