The End of an Era (sort of): What You Need to Know About the Google+ Shutdown
And just like that, Google+ is now a memory (June 28, 2011 – April 2, 2019). The social media network was the brainchild of Google execs who, despite past failed attempts, believed this time things would be different. However, those hopes never...
Authenticity, Emotions & Branding – Oh my!
Let’s kick this week’s freshly squeezed off with some hard facts:
- People want the truth
- People feel
- People are significantly influenced by emotions
What do these three things have in common? They strongly indicate marketers have the important job...
The Exploding Nike Shoe Felt Around the World
Okay everyone, let’s take a collective breath now. The dust has somewhat settled since ShoeGate (Do you ever notice how every scandal has “gate” in it?) went down a week ago. The ramifications? Well, Nike’s stock was down 1.32% as of last Thursday...
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