PALO Digital Marketing Updates (7)

5 Reasons Your Company Should Be Advertising on LinkedIn

Regarding digital advertising for your business, Facebook and Google ads are often considered the go-to tactics. And for good reason. With the right strategy, smart copy, and eye-catching creative, they are both very effective in reaching your...

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The Importance of a Good Company Culture

It might seem dramatic, but many people loathe going to work. And when they wake up in the morning, feelings of anxiety and apathy immediately take over. Loving your job is one of the keys to happiness. Because if you don't, you'll dread every...

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Workplace Culture Affects Your Company's Reputation, Productivity

"Ugh, I wish I didn't have to go to work tomorrow!"

"I really hope ‘Emily’ is working from home this week, so we don't have to walk on eggshells around her."

"If people have a problem with me, it would be nice if they told me in person instead...

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New Instagram Reel Features Give Your Business Real Advantages

If our team of social media marketing experts has discovered anything in the last two years, it's that when it comes to Instagram marketing, Reels are the real deal.

And we think that's part of why Instagram recently added new features that will...

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