PALO Digital Marketing Updates | PALO Creative

Meet HubSpot’s New Breeze AI Agents, Studio, and Marketplace

There’s no shortage of AI announcements in marketing right now. Every platform seems to have a new assistant, co-pilot, or “revolutionary” chatbot that promises to change your life — until you try it.

But HubSpot’s latest drop, Breeze, actually...

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These Marketing KPIs Are More Meaningful Than Vanity Metrics

You've seen it before: a dashboard glowing with green arrows and "record highs." Traffic is up. Follower counts are climbing. Clicks are through the roof. But then comes the real question: So what? 

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HubSpot’s AI-Powered Record Enrichment Gets an Upgrade

If you’ve ever stared at a half-filled contact record in HubSpot and thought, “I’ll update that later,” you’ll like this one.

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Is Your Marketing Funnel Actually Working?

If you’re a B2B marketer, you’ve likely built the kind of marketing funnel that gets leadership nodding in meetings. It looks clean. The stages are labeled. There’s a healthy mix of content mapped to every step. And yet... the leads aren’t...

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