PALO Digital Marketing Updates (33)

Brand Identity: Why It Matters More Than You May Think

Branding a business isn’t just about promoting a product or service. In today’s digital world, people are inundated with advertisements and commercials through a variety of channels from emails to social media, leading some to ignore the constant...

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Google My Business: New Changes You Need to Know

So at this point, if you haven’t actively managed your Google listing, you should definitely take this as a sign to jump on the bandwagon. Google recently rolled out new features to help businesses better optimize listings and attract more customers.

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What’s the BUZZ All About? Announcing PALO’s New Digital Marketing Podcast

We’re thrilled to unveil our brand new podcast about marketing and technology called PALO BUZZ. Our weekly podcast treats you to in-depth conversations between members of the PALO Creative team about topics related to digital marketing and...

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Spread the Word! 4 Surefire Ways to Boost Your Facebook Reach

If your business is on Facebook, then you may have noticed over the last few years a decline in the amount of views on some of your posts. Organic traffic, meaning how many people can find you on Facebook for free, has been on a downward spiral. Why...

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